Jason Anderson, “So Long”.
I’m a sucker for quasi love / college / call-and-response rock songs.
This quote from a WSJ article on Justin Vernon of Bon Iver got me thinking:
“The Internet played a significant role in feeding people the music…. It’s like wildfire [how it] spreads,” Mr. Vernon, 27, said before a show earlier this year in Philadelphia, where the band performed to a boisterous crowd of about 500 in a church basement. “That propelled us right into being able to choose what kind of record label we wanted to work with.”
I’m a fan of Bon Iver, but I must say he’s not doing anything too different in the online world. I think his success has more to do with his talent (and a unique sound) than anything unique he is doing on the Internet.
I wish he wouldn’t have just USED his Internet success to then become the same as any other musician (not that there is anything wrong with that), but rather made his Internet success part of his story by creating a rabid fan base online and rewarding them with unique access to music, photos, reflections, journals, videos, etc.
Perhaps he could learn something from The Grateful Dead. According to a past CMO of Booze Allen, Sam Hill, “The Dead established a long-term personal relationship with their customers and that was the basis of the brand.” They also allowed fans to tape (and then distribute) live concerts, order tickets in advance through a mail in system, and they welcomed the vendors from the parking lot (which is where all of their rabid fans hung out) as licensees.
Now if only Bon Iver would do something equally unique.
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This is a bit old (‘06), but I hadn’t seen it. This is the band Naturally 7 performing in the subway in Paris.
I love these random moments of improv and watching people’s reaction. It takes a moment for people to get into it, but by the end it felt like a concert.
The Dark Don’t Hide It by Magnolia Electric Company has become a song obsession for me in the last day or so. I found this live version online. Enjoy.
Bjork, Human Behavior.
I love this song for so many reasons, but mostly because it serves as a good reminder.
