Kairos is everything
I took a debate class in undergrad where my professor lectured on the basic elements of a good debate. The one that stuck with me is Kairos. From Wikipedia:
Kairos (καιρός) is an ancient Greek word meaning the right or opportune moment. The ancient Greeks had two words for time, chronos and kairos. While the former refers to chronological or sequential time, the latter signifies a time in between, a moment of undetermined period of time in which something special happens. What the special something is depends on who is using the word. While chronos is quantitative, kairos has a qualitative nature.[1]
What is the “special something” in the media world today? For what innovation is this (2009) the opportune moment?
TV on-demand, delivered over the Internet?
Magazines and books delivered on a wireless device?
Hyper-local, hyper-social media?
Or, most likely, something else…