Tagline, stupider
A side effect of watching the Olympics (at least for me) is that I’ve been watching a whole lot more TV, and subsequently advertisements. There is a lot that can be said about the ads I’m seeing, but I’ve been particularly frustrated by Best Buy’s tagline: You, Happier. Here’s why:
- it sounds like caveman talk
- it assumes we all just walk around depressed
- it assumes Best Buy can make us happier
- plus, it’s just irritating
