identity spam vs. useful advertising →
Identity Spam. That’s what will happen in the future. It will happen when advertising uses your personal information in a way that you find inappropriate, harmful, or just annoying. Picture yourself walking in a department store, passing a clothing isle and getting a text message stating there is a sale, or picture yourself browsing the Internet and all the ads have your name in them. Those are two examples of what I think might be seen as Identity Spam.
Now contrast that with the…
