Indecent Exposure →
You have probably seen the Geico ad of Peter Frampton using his voice box to lend celebrity back up to a woman as she tells a story about insurance. I was a little taken aback when I first saw this ad because I had met Peter Frampton just a few months prior in the lounge at work.
I was working at a large agency in Chicago and Peter Frampton stopped by on tour. It was less rocking than the 1967 San Francisco show that made him famous: he was making his rounds to different ad agencies…