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February 1, 2008 at 8:21am
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Red Auerbach, who coached the Boston Celtics to 9 NBA championships, who when asked the secret to being a great coach said chomping on his ever present cigar: “You gotta’ love the bastards!”

And how do you know whether you are that kind of coach? Auebach offered perhaps the best criteria: “You know it when many years later your players keep calling you back to tell you about their families, their careers and their lives.”

— Mark Goulston, Fast Company

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