European vs. US Advertising →
I’m off to Europe for 2 weeks and it got me thinking about all the great ads we see here in the states that come from Europe. It makes me wonder if people on the other side of the pond feel the same way about US advertising. Maybe it’s because we only see the good work that we assume it’s a magically place of fairy dust and lollipops where all clients want is a simple visual solution with a high production budget. So what is it?