Life vs. Advertising →
At least once a month somebody comes to me to share that they’ve realized life (namely having one) is more important than advertising. With about the same frequency someone comes to me and says that it can change the world and is important. The answer is likely some mash-up of the two. Advertising is not life, advertising is YOUR life. It’s more than your job. It consumes you. It wears you out and it makes you happy, occasionally even in love. Tell me you’ve never gotten that sparkly euphoric…
